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Camila
Carrillo
FEATURED WORKS
New Balance: For the Lives we Live.
Film, OOH, Brand Activation, Social
There's a whole world happening around us every single day. It's filled with strangers carrying highs and lows we'll never know, pushing through, showing up and living fully. This campaign is a portrait of them, and a love letter to the shoe that no only merges style and utility, but is there through it all, one step at a time.
Uber: Don't Call it Yet
OOH, Brand Activation, Social
The night is young, and the streets are begging you to stay out. "Don’t Call It Yet" builds brand loyalty and urges Gen-Z to stay present, make memories, and savor the midnight hours -- Uber will be there when it's finally time to go.
Spotify: Hit Rewind
Film, OOH, Brand Activation, Social
A good song can take you back. Why? Because we don’t keep our memories in photo albums anymore. We keep them in playlists.
Hit Rewind recognizes Spotify as a personal archive -- songs tied to that boy, that summer, that trip, that memory. This campaign is built on the nostalgic feeling Gen-Z and Millennials know all too well, and invites them to replay and relive.
AMC Theaters: Join the Club
OOH, Brand Activation, Social
The night is young, and the streets are begging you to stay out. "Don’t Call It Yet" builds brand loyalty and urges Gen-Z to stay present, make memories, and savor the midnight hours - because Uber will be there when it's finally time to go.
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